Once upon a time there was a soap company in a big State.The owner of the company did not make much money because nobody wanted to buy his soap. He was not happy with his sale.
One day the owner of the company decided to send soap posters around the world. The poster had three portions. Dirty cloth, wash it with soap and clean the cloth.
One of the employee from Arab suggested to start it from his Arabian countries. But they did not know that the Arabs read right to left.
They sent the posters to Arab and got pasted all over their country in few days. A lot of people came to see the posters, but since they read from right to left, they thought, they have to start with clean cloth, wash it with the soap and they end with dirty cloth. Hence, nobody bought the soap after this poster. All the soap sent back to the original country. They wondered why nobody bought it and they never found out answer why? Because the owner doesn't act wisely.
Moral: When doing a thing, you have to act wisely.
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